Find Your Route to Greater Profitability
Three days, three different focus areas. All at the Fairmont Austin.
Choose the Destination that aligns with your needs, or join us for the full trip.
DESTINATION 1:
Wednesday | Dec. 11 PEOPLE
For Marketing & HR Leads
The first marketing & HR event made for car wash pros. More
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DESTINATION 2:
Thursday | Dec. 12 PRODUCTS
For Owners & Operators
Fresh innovations to enhance your operation. More
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DESTINATION 3:
Friday | Dec. 13 PROJECTIONS
For Car Wash Executives
An inside look at where your industry is headed. More
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Where Innovators and Executives Connect
If you have a new (or about-to-be-launched) product that provides a fresh approach to common challenges in the car wash world, you belong at ROADMAP. Developed by the International Carwash Association specifically for industry leaders, this new event provides unequaled access to C-suite professionals and unique ways to highlight the value of your solutions.
A New, Focused Event for Car Wash Leaders.
Staying on top of trends takes time — time that wash owners, CEOs, operators and HR and marketing executives don’t have. ROADMAP by ICA provides unique opportunities for discovery and future planning, with each of the event’s three days dedicated to a different, specific facet of your business.
Whether you choose to attend one day or the entire event series, you’ll get the practical knowledge necessary to ensure you’re driving your operation forward — not just along for the ride.